We intricately weave together cultural movements, universal
principles, unseen realms, insightful concepts & unique
experiences.
We are part of a new wave of companies making a meaningful impact beyond traditional business goals. Recognizing our multidimensional nature, we commit to enriching the lives of those we work with and the industries we touch.
We serve as a bridge, intricately weaving together companies, brands, cultural movements, universal principles, powerful storytelling, and insightful concepts to craft unique experiences that foster expansion and create lasting impact.
Guided by unconventional thinking, we explore the realms of creativity, music, wellness, travel, and art with
the insight of seasoned adventurers.
As a Creative House, we are a beacon of innovation, where ideas are born, nurtured, and brought to life through collaborative artistry and visionary thinking.
As an Experience Design Boutique, we craft bespoke, immersive experiences that engage & inspire.
Our mission is simple yet profound: to elevate spirits and plant the seeds of positive transformation.
Inspiring the Human Experience
Welcome to The Aura Company, where we explore a transformative conceptual framework that addresses the pressing need for empathy and connection in today’s rapidly changing world.
At the heart of our mission is a commitment to elevate spirits and cultivate the seeds of positive transformation.
Our seven verticals embody our passion and purpose, each one representing a unique avenue through which we strive to bring this vision to life.
´Plant seeds of happiness, hope, success, and love; it will all come back to you in abundance. This is the law of nature.´
Steve Maraboli
Fabián, originally from Mexico City, has lived a life of cultural and professional exploration in Europe, the United States, and Latin America. After a successful 18-year career in executive positions at global corporations such as Unilever, PPG, and Philip Morris, he decided to make a radical change and settle in Tulum seven years ago. There, immersed in the world of hospitality and wellness, he developed a deeper understanding of holistic practices like Reiki, Conscious Breathing, and various meditation techniques. In 2020, he met Laura Hof in Tulum and the Wim Hof Method, where he delved further into breathing techniques and the wellness world. This is where The Aura Company began to take shape, offering wellness experiences with friends and groups in Mexico City, he realized that these practices were a way to connect with companies and brands, acting as a bridge between both worlds. In 2023, he decided to create a company that would serve as a bridge between all his passions and his past in corporate life. Thus, The Aura Company emerged with different verticals that reflect his passions and experiences over the years. Today, Fabián splits his time between Tulum, Tepoztlán, and Mexico City, designing unique experiences for individuals and companies, representing musical talent and wellness areas; thereby enriching his quest for self-knowledge, entrepreneurial spirit, and firm commitment to personal growth and well-being, weaving a bridge between the ‘two worlds’ that have shaped his life.